SUZHOU, China - Suzhou Cheeryoo Network Technology Co., Ltd., a subsidiary of FriendTimes Technology Inc., has been designated as one of the Key National Cultural Export Companies for 2023-2024. This prestigious recognition was jointly awarded by five major Chinese government bodies, including the Ministry of Commerce and the Ministry of Culture and Tourism, acknowledging the company's exceptional performance in international markets.

The designation, part of China's "going global" initiative to enhance its cultural presence globally and propel the high-quality development of foreign cultural trade, follows a rigorous selection process involving provincial screening, third-party audits, and expert evaluations. This first-time recognition for Cheeryoo validates the company's successful efforts in promoting Chinese culture internationally.

Cheeryoo has established a strong presence in major international markets, including North America, Europe, Japan, and South Korea, while maintaining solid domestic operations. The company's flagship product, "Fate of the Empress", a 3D MMO mobile game, has achieved notable recognition as a Key National Cultural Export Project and earned distinction in the Belt and Road International Cooperation Project of Cultural Tourism Industry.

The company has distinguished itself by successfully integrating traditional Chinese cultural elements into modern gaming experiences. Notable achievements include the incorporation of authentic Kunqu Opera costumes and collaborations with traditional art forms such as Taohuawu woodblock prints and Weifang kites, effectively preserving and promoting China's intangible cultural heritage through digital media.

"Fate of the Empress" has been particularly successful in showcasing rare cultural elements while making them accessible to global audiences, demonstrating the potential of digital platforms in cultural preservation and promotion.

Looking ahead, Cheeryoo plans to enhance its product development and international distribution capabilities further, and remain committed to exploring innovative ways to present traditional Chinese culture, with a focus on creating competitive products that authentically represent Chinese cultural values in the global digital entertainment market.

This strategic recognition positions Cheeryoo to play an increasingly important role in sharing Chinese cultural narratives with international audiences while contributing to the development of China's cultural export industry.